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8 Free & Useful Amazon Keyword Research Tools for Sellers

Daniel • How to Sell Online

May 23,2022 13 min read

Amazon Keyword Research Tools



Keywords are important words or groups of words that have great significance. These words are similar to codes that help users find what they're looking for. Keywords research helps to attract buyers and inform them of the available products on the website. Additionally, the use of keywords plays an important role in increasing the sales velocity of a seller. This is because using keywords helps the buyers to locate available products on the website.

Amazon is a top e-commerce platform with a high reliance on the use of keywords. The platform bases its search using text match relevancy which in turn affects the company's ratings.

Generally, sellers seeking how to do keyword research for Amazon should ensure to use rich frontend and backend keywords to improve their searches, traffic, and sales. This should be used used in bullet points, product descriptions, and titles.

Here the best keyword research tool for Amazon shall be discussed to facilitate the buying and selling process on Amazon. These keywords are highly recommended and free.


F
ree Keyword Research Tools


Sonar

Sonar is a free and versatile keyword research tool that helps users discover more profitable keywords. It is one of the Amazon keyword research tools free for agencies, vendors, and sellers. This keyword acts like a search tool that helps sellers on Amazon find keywords that help to improve their visibility. This is one of the best keyword research tools available; it is available in multiple languages and is consistently updated to reflect the new searches.

 Sonar is a keyword research tool that returns thousands of related keywords but only contains words on the first page of the Amazon Standard Identification Number (ASIN) of the sear h result. It does not require signups and contains searches for all Amazon product categories.


Scientific
 Seller

Scientific Seller is an accurate free keyword research tool that provides multiple suggestions for search results that keeps popping up until it is paused. Although this Amazon keyword research tool is slow, it provides a wide collection of accurate keyword information on Amazon. This keyword research tool uses a smart keyword search mechanism. Sellers would only need to select the marketplace intended to generate the keyword. However, only five searches can be done per day but users can access different suggestions and keywords in a search. To access more searches, a fee is required.


Ahrefs Amazon Keyword Tool

Ahrefs Amazon Keyword Tool is one of the best keyword research tools for amazon. It provides deep insights that help users to discover the most popular related search term, refining the search results monthly using its in-built filters. The tool helps to increase visibility into the user's products by showing search volume estimations for all keywords used. This data generated is certified accurate and based on an analysis of the browsing habits of Amazon users. It users other keyword metrics such as the return rate of clicks per search, clicks, and the clicked or not clicked. The tool is available for use in various countries and helps users discover new keyword ideas recently added to boost competition.


KinWords

It is a unique kind of keyword research tool that allows users to export and store a list of keywords. It helps to analyse the sales and traffic potential of a keyword-based on the suggestion returned, determine its relevance, and give a KIN score. This keyword research tool is free, easy to use, and helps users to understand the importance of a particular keyword, thereby helping users discover the right keywords to use to boost traffic and sales velocity. Users can also filter irrelevant searches not suited to their products and paste the ones that interest them on their Amazon listing.


SellerApp

This is a free keyword research tool that helps users find relevant keywords within Amazon SEO and helps users drive growth and increase sales. They are accurate keyword research tool with over 135 million keywords and filters that helps users locate the right keywords for their products. This is an all-in-one Amazon keyword research tool free that chooses the most profitable keywords and displays a competitor's product keyword ranking.  This tool uses machine learning insights and can store historical data for up to two years. Other high-level features are available for a fee.


Jungle
 Scout

Jungle Scout is a versatile Amazon keyword research tool. It is designed for selling, finding, and launching Amazon products, boosting visibility, and driving growth. Users can discover high demand and profit-maximizing keywords to craft product strategy and track how products sell over time. Users can employ the filter tool to check reviews and ratings, historical sales, and compare prices. This tool is used by over 500000 Amazon sellers and offers free usage for 7 days.


Helium10

Helium10 is a keyword research tool designed to help buyers generate traffic to boost sales. The tool adopts methods that help to discover high-volume keywords and track market competition. Helium10 which also has a mobile app keeps users updated on the latest tips and breakthroughs in Amazon sales. The tool comes with different pricing packages, but also has a free package for a limited period.


Amazon Keyword Tool

Amazon Keyword Tool is an easy-to-use keyword research tool for Amazon users. This tool helps to find the most popular keywords on Amazon and helps users save valuable time by locating the most searched words. The top 10 most searched keywords are also highlighted with a star to assist the buyer in choosing what keyword to use. It also discovers the most profitable SEO Amazon keywords based on your search suggestions. With this, users can generate more search traffic and boost sales. The tool is used in 18 international marketplaces.




Wrapping It Up

Choosing the right keywords is a very essential step to improving the visibility of your products and boosting your product listings. These free keyword research tools are suited for users who are not ready to invest in marketing but need to drive sales. It also helps them to analyze their competition, and improve their rankings, and the visibility of their product.

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