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How to Start Ecommerce Business? A Beginner's Guide

Sierra • How to Sell Online

Jan 16,2021 13 min read

how to start ecommerce

 

The world is shifting its base from the offline mode to the online world. What was understood as an alternative to the physical form of buying, selling and negotiating goods is now the only form accessible in this lockdown induced by the pandemic. What can one do to find this adversity then? The only answer that fits itself is to step into the digital arena through an ecommerce business. What is an ecommerce business? How to start ecommerce? How does it work? How to build yourself an ecommerce website? The answer to all these questions is right here and all you need to do is read your way through. 

 

 

How Does Ecommerce Work?

Ecommerce websites work on the simple framework of facilitating digital transactions for both the buyer and the seller. These online portals utilize the means to transfer important importation across different channels and help both the customers and the buyers to fulfill their needs. The simple answer to how does ecommerce work is through a single website online. 

Other than just understanding how to start ecommerce, we should probably also understand why to start ecommerce? What are some benefits that an ecommerce business can give you and how can you harness them?

Whenever you are starting an ecommerce website keep in mind that it should give almost all of the things stated here. The first and foremost of which is a facilitation of a stable revenue through either maximizing the number of transactions or by maximising average order value. The website should also encourage brand loyalty, audience engagement and a streamlined checkout among other things. 

 

 

How To Set Up An Ecommerce Website?

You can set up an ecommerce website for yourself by following some pretty straightforward 8 steps - 

 

1. Ensure your brand name

Before doing anything else, you have to make sure to decide on a brand name for your website. Ideally, the brand name should be a unique and catchy identity that can be remembered easily by your customers. This is the first step in how to set up an ecommerce website because this is the only name that will appear in both your domain name and website. 

 

2. Seal your domain name 

A company’s domain name has to be purchased through a complete channel of steps. You can purchase one through hosting companies or a domain registrar. The key motive to understand here is the security of your brand. Once you seal your domain name, you secure yourself from copyright issues and false claims and hence this should be the second step in the setting up of your ecommerce website. 



3. Make sure you use the right ecommerce platform

Another thing to keep in mind is to make sure that you find yourself the right ecommerce platform. This one can be a crucial decision for your business because this platform literally acts as the foundation for your business. Changing your foundation in the later stage can be a time consuming and an expensive task and so we suggest you make the choice carefully. You can make the choices among Software as a Service (SaaS), Off-the-shelf software and Bespoke solution based on the scale of your operations. 

 

4. Get yourself an SSL certificate 

An SSL certificate is a certificate needed to encrypt the conversation that happens between the web browser of your visitor and the webserver of the host. There are a lot of organizations that provide these SSL certificates and you can utilize any of them for getting your business secured. This is an important step in how to do ecommerce. 

 

5. Choose a hosting package 

Each website that you know of works from a hosting package’s deal. Budget is one of the most important factors but apart from that the website speed, uptime and performance and a shared hosting environment are also some of the things that you should take into consideration to make an informed choice. 

 

6. Seal an internet merchant account (IMA)

The next step into how to get into ecommerce is getting yourself an internet merchant account for facilitating transactions. For the proper functioning of your particular website and in order to avoid unnecessary funds related hassle, you will have to make sure that your IMA is of the utmost quality.

 

7. Get yourself a payment service provider (PSP)

Next up is to get yourself a stable payment service provider (PSP) in order to mechanize clear and worthy payment solutions. Until and unless your customers start trusting you with their money, you won’t actually go far on the road of how to get started in ecommerce. Work on the framework of the kind of PSP your company needs and establish a seamless experience.

 

8. Finalise Terms and Conditions

The last and final step in how to ecommerce is to finalize your terms and conditions. Please make sure that the terms and conditions are in no way exploitative for your customers or nonworthy for your business and viola! You will be done with the setting up of business in no time. 

 

 

Dropshipping As Another Critical Dimension 

After understanding how to start ecommerce business, the only step left to consider is to find yourself an authentic dropshipping supplier. The most important thing to keep in consideration while thinking about starting an online business is having a trustworthy dropshipping partner for your ecommerce website. SaleYee.com can be a reliable partner for you today it can help you to utilize resources from other subsidiary companies. SaleYee.com is also known for providing best in class services such as 30,000+ Profitable SKUs, 630,000+ sq.m. Local Warehouses and Fast & Free Delivery. Additionally, some other services that are provided here are 24/7 Customer Support, Free Membership & Big Discounts and Up to 3-Month After-Sales Period. 

 

 

Conclusion

The understanding of an ecommerce business comes with the value that this online portal can work through different channels. As one can see in the market, the most useful form of ecommerce is retail selling. Additionally, Auction websites, music portals, consultancy websites, and even business to business services are some channels that have started functioning on the online platforms. You can build yourself a similar website by following some simple steps as mentioned in the article.

 

 

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